In the beautiful season of golden autumn, Guanghui Group ushered in an important milestone in its development process. On October 30, 2024, Guanghui Group and China Central Television (CCTV) officially signed an advertising cooperation agreement, marking the full launch of Guanghui Group's brand strategy. This signing ceremony indicates that it will launch a brand offensive and build a firm belief in the brand across the country to bring quality health products and services to more patients.
Mr. Wang Guangfu, Chairman of Guanghui Group, and heads of various functional departments attended the meeting, demonstrating the company's great importance to this cooperation. China Central Television, as the most authoritative and influential platform in China, has been attracting attention. The selected brands bring together high-quality domestic national enterprises, all of which are leaders in their respective fields.
Chairman's Speech: Guanghui and CCTV work together to create new heights for the brand
Mr. Wang Guangfu, Chairman of Guanghui Group, delivered a speech at the signing ceremony. He said: "Today, we at Guanghui Group are very honored to join hands with CCTV to start a new brand communication journey together. Here, on behalf of all employees of Guanghui Group, I would like to express our most sincere thanks and high respect to CCTV."
Chairman Wang Guangfu further emphasized: "This advertising contract with CCTV marks Guanghui Group has taken a solid step in brand building. We hope that through CCTV, a powerful communication platform, Guanghui Group's brand concept of "building a century-old beautiful home and bringing happiness to hundreds of millions of families" will be transmitted to thousands of households, so that more people can understand our products and trust our brand, so as to promote the development of light steel building construction, and let "Guanghui building" bring the Gospel to people all over the world." With the representatives of both sides solemnly signed on the agreement, the cooperation between Guanghui Group and CCTV was formally established. At this moment, it not only marks the in-depth implementation of Guanghui Group's brand strategy, but also indicates that Guanghui Group will usher in a broader development prospect.
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